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Hey there, fitness enthusiasts and business mavens! Are you ready to supercharge your productivity and creativity with ChatGPT? In this video, I walk you through how you can revolutionize your fitness business by solving five problems in 10 minutes using...

A pair of dumbbells on a fitness-neutral background.

Fitness for women looks like skinny and toned bodies in revealing outfits. This marketing image has prevented women from simply exercising for joy and other intrinsic benefits, but how did we get here? We are at the end of decades...

A body-neutral photo of a fitness woman posing in the dark.

When I started teaching fitness kickboxing, my goal was to give women an opportunity to enjoy some of the benefits I was getting from martial arts — without the intimidation of sparring. I knew the decision to limit the class...

A group of women sitting around a table talking about fitness.

The number one reason women don’t work out or go to the gym is their fear of being judged. Would a woman feel comfortable joining your gym? Before we can learn how to make women more comfortable in our gyms,...

A young woman, possibly the owner of a women's-only gym, covering her ears with her hands.

And how KUMA is doing things differently The women’s fitness industry is broken and it’s causing damage to our relationship with fitness and nutrition. We are throwing away the standards of fitness. We are rejecting the standards of beauty. We...

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The 10 things you can do (today) to make your gym more comfortable for women

Revamp your gym’s appeal with our insightful white paper. Learn 10 immediate actions to make your space more welcoming and empowering for women. Embrace strategies that prioritize comfort and inclusivity, challenging outdated fitness narratives. Let’s redefine women’s fitness experience together.🙌